As the 5th generation of the eponymous family jewelry company, Alice Villa is today the owner and creative force behind Villa Milano. With a solid financial education and
experience, combined with a creative flair and a deep immersion in her family’s tradition, Alice succeeded her predecessors five years ago and took over the company. Since 2018, she has been managing Villa Milano with the clear goal of nurturing the family business and expanding it internationally.
Passing through the hands of five generations, Villa Milano, founded in 1876, has evolved into a prominent jewelry brand well-known to both the Milanese and international audiences for its sophisticated taste and artisanal savoir-faire. Now under the leadership of Alice Villa, the company is undergoing a transformative phase where enthusiasm, femininity, and elegance have driven further global expansion under the banner of Villa Milano’s core
values: craftsmanship, quality, uniqueness, and innovation. Alice’s design expertise has led her to conceive collections with a distinctive design language that makes every creation easily recognizable as a Villa Milano piece.